Carnation | Hoodie

The Story Behind "Carnation". Life isn’t always smooth, its edges can be sharp, its turns unexpected. Carnation is a reminder that every cut, corner, and challenge you face shapes your character, giving you definition and strength.

Plush Hoodie Crafted from our signature plush fabric, the original 7AM hoodie. This piece combines exceptional softness with a clean, minimalist aesthetic. The interior is brushed for a warm, smooth feel against the skin, ensuring 24/7 comfort. Designed for versatility, it’s simple, cozy, and always ready to go. Breathable and easy to move in, this garment offers effortless style and comfort whether you’re out, relaxing at home, lounging, or warming up before a workout.

Unisex. 24/7 everyday wear. Made to remind you: "Sharp edges make strong shapes."